About Robert Seviour

My background was mechanical engineering with no knowledge of selling. But almost by chance I went into a sales job and was surprised to find that I had an aptitude for it. What made a critical difference for my career was that I had an excellent sales manager who coached me until I was producing good results. My initial reluctance about sales slowly turned into enthusiasm and excitement when I brought in good orders.

This experience provided me with a key ability for developing my own company. And I came to appreciate that you have a much greater chance of success in business if you are competent at sales. The courses contain the distillation of my 30 years of practical sales work.

Engineers can learn to sell, take a look at the Selling for Engineers manual.