Sales Training for Engineers

Sales Training specifically for Engineers, Scientists & Techies

Courses, Workshops and Manuals by Robert Seviour



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Together these manuals give you all the strategies you need for success in technical sales. Price $37 each, (equal to approx. 25 UK Pounds). For details of each, please click on the images below.


Or get the complete 5 volume set and save $88

Download all five of these technical sales development manuals now for the discounted price of $97 for the set. Click the links for details of each.


       How to Hire a Good Technical Salesman manual

How to Create Powerful Technical Sales Literature manual    How to Motivate Sales People manual   Sales Prospecting for Engineers manual


Selling for Engineers

Prospecting for Engineers

How to Hire a Good Technical Salesman

How to Create Powerful Technical Sales Literature

How to Motivate Sales People - without spending a lot of money

Complete 5 volume set - a charge of $97.00 USD United States Dollars (equal to approx £63.62 UK Pounds) will appear on your credit card statement. Sales tax is in addition in some countries. There are no other charges. Once you press the order link below you will be able to download immediately.




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A Customer's letter        



Dear Robert,


I've just downloaded your 2 manuals, How to hire a good Technical Salesman and Sales prospecting for Engineers.

I brought Selling for Engineers a while ago.

May I say how delighted we have been with your manuals and how effective we find the content.

We are currently looking to expand our business (Domestic alarm systems) by franchising and would ask if there is a way we can utilize these books in our training exercises with your permission.



Mark Sanders



Sabre Home Security Ltd



United Kingdom

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When did your company last do some sales training?




Comments about the Selling for Engineers manuals             

I recently downloaded your book Selling for Engineers, which I found very useful.

I'd like to get a copy of "Sales Prospecting for Engineers" .   

IT Executive, Brisbane, Australia.  

(His company's policy doesn't permit me to say who he is or the corporation he works for, but when you think of the oldest and biggest computer company in the world, which one comes to mind?)


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. . . . The price is absolutely reasonable. . . .  

Rolf K. Bratli  

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Dear Robert,

We were delighted with the manuals.  

At our last marketing meeting I said that I was so pleased that I would be getting in touch with you. It was the realisation that you are not a large company but a small company that has put an awful lot of effort into a very good product. 

I took your manuals into the first marketing meeting and left it with them. At the second review meeting the Production Director found them so good that he couldn't put them down.  

The conscience consideration (we could have quite easily put it through the automatic copier and then sent them back to you with a note saying we are not interested) was not allowed by virtue of the fact that they were so good and we were delighted with them.  

When you are driving a company forward some tools are useful and some are essential. These manuals are not only good value for money but they fill all the gaps we have been looking for.  

Colin Dawson, Managing Director, Daletech Electronics Ltd  


Testimonial letters from Selling for Engineers customers

"Satisfied customer" letters blu-tack-ed to the office wall.


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"I recently read a book entitled Prospecting for Engineers by Robert Seviour. It was written in simple, plain English and made a lot of sense from a practical point of view (totally the opposite to a lot of theoretical business books I have tried to read). I got the impression he is a very, practical, down to earth sort of guy."  


Mark Robinson, Managing Director, Starret Precision Optical Ltd.  



Dear Mr. Seviour

I have just read your two books, "Selling for Engineers" and "How to Create Powerful Technical Sales Literature". I found them both full of extremely wise pointers and comments. I believe the principles presented by the books are absolutely right!

Congratulations on the books. 

Paul Bentley, PJB Business Development  


Questions/comments - drop me a line at




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